'Veronica Mars' Hits $2 Million Kickstarter Goal in 12 Hours and Gets Greenlit!

The cult TV series is coming back to the big screen after being the first feature to reach past the $1 million mark on Kickstarter.

Veronica Mars reaches Kickstarter goal and gets the green light
Veronica Mars reaches Kickstarter goal and gets the green light
This morning, actress Kristen Bell and creator Rob Thomas announced that they were moving forward on the long-awaited Veronica Mars movie by asking fans for $2 million through Kickstarter. Less than twelve hours later, their goal of $2 million has been met, and the movie is officially greenlit.

The Veronica Mars Kickstarter project is the fastest and largest fund raiser in the history of crowd-funded movies, and is sure to inspire many copycats in the business. The $2 million goal was reached shortly after 6 pm. Warner Bros. is now committed to a summer start date for the movie, which is based on the Veronica Mars series that launched in 2004 on UPN and ended its run as part of The CW in 2007. A big screen adaptation has been promised to the fans ever since the series was canceled, and now those plans are finally coming to fruition.

Rob Thomas had this to say about reaching his goals set forth this morning.

"My mind is blown. I've been fantasizing about this taking big and had to tell myself, 'Stop it, Rob, you're being silly. You're setting yourself up for disappointment. And now today has exceeded the wildest pipe dream I let myself entertain. Holy cow. We better make a good movie. These amazing fans have stepped up. We better deliver."

Kristen Bell continued with this.

"I knew Veronica Mars fans were cool, but I had no idea they could rally with such power. They are unstoppable - just like Veronica. I will have a permanent blush on my face, feeling so lucky to be associated with this entire thing.

The Kickstarter goal was Warner Bros.' last ditch effort for getting Veronica Mars to the big screen. The movie will get a limited theatrical release as well as a VOD release. Rob Thomas added that the studio was eager to try out this Kickstarter campaign.

"Kristen Bell and I met with the Warner Bros. brass, and they agreed to allow us to take this shot. They were extremely cool about it, as a matter of fact. Their reaction was, if you can show there's enough fan interest to warrant a movie, we're on board."

Here is the video that helped launch the Kickstarter campaign.

Veronica Mars revolves around a young female high school student who transitions into college moonlighting as a private investigator under the tutelage of her detective father. Not many story details have been released at this time about the movie, but it is known that Veronica will be taking on a case during her high school reunion. You can still donate money to the project, which will go to upping the budget of the movie: Click Here!

Veronica Mars was released March 14th, 2014 and stars Kristen Bell, Jason Dohring, Enrico Colantoni, Chris Lowell, Percy Daggs III, Tina Majorino, Krysten Ritter, Martin Starr. The film is directed by Rob Thomas.



Sources: EW

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Comments (26)

  1. LuxoIII

    @ejk1 I'd be scared if they did!

    2 years agoby @brady1138Flag

  2. Diaigma

    Well ... there you go! :P

    2 years agoby @diaigmaFlag

  3. ejk1

    @brady1138 No one will miss you :P

    2 years agoby @ejk1Flag

  4. LuxoIII

    Congrats to fans, I guess, but I sure ain't seeing it!

    2 years agoby @brady1138Flag

  5. CelluloidDreams

    AMAZING!! I myself never watched the show,.,...very impressive!.

    2 years agoby @2movieguysFlag

  6. Writer220

    I was thinking of helping out, but this is great news for them.

    2 years agoby @writer220Flag

  7. Mka47

    http://www.youtube.com/watch?v=ZfYBsuBzulE

    2 years agoby @mka47Flag

  8. Bawnian©-Dexeus

    DAmn! That was fast

    2 years agoby @bawnian-dexeusFlag

  9. Fry_3000

    Smart idea.

    2 years agoby @Fry-3000Flag

  10. TheObserver

    That was fast !

    2 years agoby @TheObserverFlag

  11. The Real Goku

    I've never even heard of this show

    2 years agoby @therealGokuFlag

  12. ejk1

    @skywise I forgot that Tudyk is a series regular on Suburgatory. And Gina Torres has found a place on Suits and other shows. They all seem to be doing well.

    2 years agoby @ejk1Flag

  13. skywise

    @ejk1 Very true. Also new fans are being turned on to Firefly all the time. I know several people i have introduced the show to personaly who love it and are not particular fans of sci fi. Im amazed that to this day I read about or talk to new fans consistantly.

    Also, besides those you mentioned, Alan Tudyk did some pretty awesome voice work for Wreck it Ralph. Not quite the same thing but its nice to see most of the crew working.

    2 years agoby @skywiseFlag

  14. ejk1

    @skywise True, but the landscape has changed on a few fronts. Aside from Whedon's ascendance, Nathan Filion has a higher profile thanks to Castle's popularity, Morena Baccarin's work on V and Homeland, and the following Firefly has gained over the last decade. There are many more factors in favor of a successful sequel to Serenity than not.

    2 years agoby @ejk1Flag

  15. the Narrator

    They need to get a kick starter for Awake. That show was getting f*cking good, and contained by far one of the most original premises I've seen in a while - film, television, or otherwise. The execution (acting, writing, visuals) only made the concept better. Reawaken Awake! While you're at it, give me my "Fables" show.

    2 years agoby @narratorFlag

  16. Corey W.

    Wow, that's awesome! I might need to check this show out now.

    Now to just get fans like these to raise money for a Friday Night Lights movie, a O.C. movie, and other TV show reunion movies I've always wanted to happen.

    2 years agoby @coreyFlag

  17. Dumbumm

    Insane. I wonder if they'll keep it on for the whole 29 days?

    2 years agoby @DumbummFlag

  18. skywise

    @ejk1 I would like to think that is true but even though there was strong fan support Serenity did not make back its money in theaters. We were very lucky to have Serenity but I highly doubt we will ever have more.

    I am happy rewatching Firefly though.

    2 years agoby @skywiseFlag

  19. ejk1

    @skywise@spludge Don't get me wrong, I'm right there with you two wanting more Firefly, but with Whedon's recent success, I don't think Kickstarter is needed. If and when he decides to add to Firefly's lore, I think he'll get sufficient studio backing.

    2 years agoby @ejk1Flag

  20. skywise

    @ejk1 No of course not...its one of my all time favorite sci fi films.

    A momentary lapse of reason...we'll call it.

    Shamed!

    2 years agoby @skywiseFlag

  21. ROFLitschristian

    Wow. I've never seen the show, but I applaud these fans. Wish half the things I enjoy had fans like this.

    2 years agoby @ROFLitschristianFlag

  22. Spludge

    @ejk1 No I just want more

    2 years agoby @spludgeFlag

  23. ejk1

    Excellent. Hope it goes to a theater near me. @skywise@spludge Did you guys miss Serenity?

    2 years agoby @ejk1Flag

  24. Dan

    Those are some serious fans. Impressive.

    2 years agoby @dan1Flag

  25. skywise

    I never reallygot in to this show but that is some seriously awesome fan response!@

    @spludge No sh*t right?

    2 years agoby @skywiseFlag

  26. Spludge

    Sweet now do Firefly

    2 years agoby @spludgeFlag