According to The Hollywood Reporter, New Line Home Entertainment has given the "fifth quarter" a jump start by announcing that Wedding Crashers, the fourth-biggest movie of the year with a boxoffice of $203.6 million, will skip the holiday-selling season and instead arrive January 3 on DVD and UMD.

The news comes at a time when most suppliers are pushing out their summer movies and other high-profile titles before the holidays, in the hopes of maximizing the traditionally busy fourth quarter, when the video industry generates about 40% of its yearly revenue. For us the fourth quarter begins in September 20th Century Fox Home Entertainment senior marketing communications vp Steve Feldstein said.

Fox is getting a head start on the holiday-selling season by releasing Robots, one of the year's biggest movies, on Sept. 27, and then rolling out the bulk of its summer theatrical hits, including Star Wars: Episode III -- Revenge of the Sith and Mr & Mrs Smith in October and November.

Wedding Crashers was released July 15th, 2005 and stars Owen Wilson, Vince Vaughn, Christopher Walken, Rachel McAdams, Isla Fisher, Jane Seymour, Ellen Albertini Dow, Keir O'Donnell. The film is directed by David Dobkin.