New Line Cinema is developing and will produce a big-screen account/romantic comedy detailing professional hockey player Sean Avery's experiences as a summer intern at Vogue, where, among other duties, he served as guest editor of MensVogue.com. Avery, who considers himself something of a fashion jock, started his internship in May.

According to The Hollywood Reporter, New Line has hired Stan Chervin to write the screenplay, which will be a big-screen account of Avery's experiences in the fashion world and the relationships he made there.

Avery was a member of the NHL's New York Rangers at the time of the internship; he's since signed with the Dallas Stars. Avery said he's always been a fashionista. "I was always trying to be the best-dressed kid in school," he said.

Avery said that though his experiences made for great storytelling, it was his friends that pushed him into Hollywood's stylish threads. Lauryn Flynn, a friend and director of celebrity services at Burberry, brought the idea to her brother, Beau. Lauryn Flynn will co-produce.

No production date has been set.