New York Mayor Michael Bloomberg will appear in the upcoming Sex and the City movie, according to Variety. Bloomberg shot his cameo (as himself) in Bryant Park at what appeared to be a tented fashion show.

"We believe strongly in supporting the New York film scene," said mayoral spokesman Stu Loeser, who said that the role was part of that support.

Bloomberg has appeared on Law & Order twice and in numerous documentaries. The administration tries to encourage filmmakers to bring their projects to New York by way of the Mayor's Office of Film, Television and Broadcasting.

Sex and the City: The Movie was released May 30th, 2008 and stars Sarah Jessica Parker, Kim Cattrall, Kristin Davis, Cynthia Nixon, Chris Noth, Candice Bergen, Jennifer Hudson, David Eigenberg. The film is directed by Michael Patrick King.