G.I. Joe Retaliation pushed to March 2013 for 3D conversion
The action sequel is now going up against Summit's Stephenie Meyer adaptation The Host, and Tyler Perry's The Marriage Counselor. Here's what an unnamed Paramount executive had to say about the release date shift.
"We're going to do a conscientious 3D job because we've seen how it can better box office internationally. Jim Cameron did all of Titanic's 3D in post - and look how well that movie turned out."
The month of March is now being considered as a viable option to release big-budget fare, after the box office success of The Hunger Games, which has taken in $636 million worldwide to date. If the sequel would have stayed in its June 29, 2012 release slot, it would have been going up against Warner Bros.' Magic Mike, Disney's People Like Us, and Lionsgate's Tyler Perry's Madea's Witness Protection.
G.I. Joe Retaliation was released March 28th, 2013 and stars Dwayne Johnson, Jonathan Pryce, Byung-hun Lee, Elodie Yung, Ray Stevenson, D.J. Cotrona, Adrianne Palicki, Channing Tatum. The film is directed by Jon M. Chu.
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K1773r
3D conversion? why makes no sense come on, the ads were great, this reminds me back in the 90´s all the comic books special edition with their holofoilstamped covers.
This really sucks now I got to wait till next year for it, bet you is not going to be the same.
12 months agoby @k1773rFlag
felipe-11
@narrator Lol that's what I was thinking, at least HAVE THE DECENCY to make up another excuse! But no, they just went ahead and said "All we care about is the f*cking money, bitches"
12 months agoby @felipe-11Flag
felipe-11
@dark-env EXACTLY! WHAT THE HELL!? This has to be the worst move EVER. They'll probably end up spending more money on re-advertising the film till next year, than whatever extra money they'll make from 3D.
And it would've been different if they converted this before and released it in 3D this year, but no one cares enough about G.I. Joe enough to wait a full year JUST TO SEE IT IN 3D!
It worked on Titanic because it's a f*cking 11-Oscar-winning-classic, it's not gonna work for this!
12 months agoby @felipe-11Flag
the Narrator
I like how they at least don't even try to cover up their intentions with some half-ass comment about improving the films quality or making the picture more enjoyable. Nope, they just basically say they want more money. Too bad they didn't have the courage to release the "executives" name.
Honestly, I wonder how many people are going to lose their jobs over this mess. I mean, that's millions of dollars down the drain and it has to be taken out of someone's pocket.
12 months agoby @narratorFlag
Bellandedward1
Why is this happening they released the trailer for the movie already and its had appearde on many movies that are already on dvd so why change the release date just becasue they want to have a 3D version of the film , Holllywood needs to relized that most of us hate 3D its a piece of crap and all they are doing is wasting their time and is going to cost them more money , Was waiting 2 years to see this and now I have to wait nonther year , F this Paramount Pictures You Suck Big Time Bad Move This time EPIC FAIL
12 months agoby @bellandedward1Flag
the Narrator
This is sort of hilarious... no, it's definitely hilarious. :P
12 months agoby @narratorFlag
felipe-11
ARE YOU F*CKING KIDDING ME!!?! WHAT THE FUUUUUUUUCK!
I HONESTLY can't believe it. I CAN'T.
This is THE STUPIDEST decision anyone's ever made. I'm not even gonna see it now, and I hope it f*cking flops like no other movie's ever flopped, you f*cking greedy basterds!
12 months agoby @felipe-11Flag
caifa
are f*cking kidding me..what a f*cking pieace of sh*t is this f*cking f*ck face...WTF.....are you f*cking kidding me with this bullsh*t crap....i mean come on...really!!!!!!!!
12 months agoby @caifaFlag
David Cruz
This is bull#$it. 3d aint even all that. come on! how can you do this now being so close to release date...
12 months agoby @David-CruzFlag
JMP
This is why i don't watch movies in 3D
12 months agoby @jmpFlag
fanboy
Are they serious? This is just going to loose them tons of money, not make them money. And waiting until THE VERY LAST MINUTE to do this is just f*cking stupid.
12 months agoby @fanboyFlag
supermanvenom
Bullsh*t. Just keep the release date it had.
12 months agoby @supermanvenomFlag
artkid04
now i'm worried for all movies this year, hey other studios now might start doing this, this movie isn't in 3d let's convert it cause it makes more money "it did for james cameron" god this is so stupid, f*ck 3d
12 months agoby @artkid04Flag
artkid04
f*cking stupid, god, terrible
12 months agoby @artkid04Flag
Yannick Decorte
It makes you wonder how bad the tracking must have been for Paramount to think it would be worth it to write off all that promotion as a loss since it would have been pointless, spend a ton of money in a lengthy 3D conversion and have to relaunch a new marketing campaign next year for a weaker release date? I love the comparison with Titanic's 3D. GI Joe Retaliation is more like Wtath of the Titans than Titanic; whatever money they're going to make with 3D will be offset by having less people going to see it.
I was thinking the marketing had been surprisingly pretty good so far, so this is a spectacular failure of a decision. A month before the release of a summer tentpole! I don't even know if that has ever happened before.
12 months agoby @yannick-decorteFlag
Bawnian©-Dexeus
And also, there goes my birthday weekend. I'll have to settle with just going to Vegas. :p
12 months agoby @bawnian-dexeusFlag
Vamp
Well that's a kick in the nuts. Oh well, I'll look forward to the 3D at least.
12 months agoby @vampire2000Flag
Bane5000
"... Jim Cameron did all of Titanic's 3D in post - and look how well that movie turned out."...yeah, but he had 16 years to decide to convert his film to 3D...Your film comes out in under a month and u barely decide to want to make it 3D, a bit to late for that decision.
12 months agoby @bane5000Flag
The Kwisatz Haderach
well it must have sucked real bad to get moved to 1st quarter of next year
12 months agoby @the-kwisatz-haderachFlag
Bane5000
As uninterested as some people may be about this film,puhing it back almost a whole year after already starting promotion for it these past few months, im sure people will lose interest for sure once it actually comes out.
12 months agoby @bane5000Flag
Red Camera Man
Well, at least this movie will now come out during my Birthday weekend, which is on March 31st.
12 months agoby @redcameramanFlag
Bawnian©-Dexeus
And Hunger Games was an exception, mind you
12 months agoby @bawnian-dexeusFlag
MovieWiz001
@SoksoV@monkeyiron2-0 Calm down.. it is not Cameron's fault.. it's just the stupidity of Jon M. Chu.
12 months agoby @moviewiz001Flag
ejk1
Hahahahaha...Oh man. Can we finally call a moratorium on turning 80's cartoons into bad movies? I have no desire to see Thundercats, Ducktales, or any other of my beloved 80's cartoons destroyed by Hollywood.
12 months agoby @ejk1Flag
moviegeek
Good. I hope this movie just doesn't come out.
On another note, I bet another summer release will jump into this release date now.
12 months agoby @moviegeekFlag
Saints18
Direct to video....interesting....I know this may be wrong but you never know.
http://www.hisstank.com/gi-joe-news/gi-joe-movie-2/g-i-joe-retaliation-home-release-has-a-release-date-11377/
12 months agoby @saints18Flag
Saints18
This is bad news but I cant say Im surprised. Ever since they hired John Chu it was almost a guarantee this movie would not be good. The 3D conversion excuse is a smoke screen. It does not take a full year to convert a movie to 3D. I bet they are using this time for reshoots and/or trying to figure out how this movie can be better.
12 months agoby @saints18Flag
Dark enV
@jasonkat agreed 100%
This is such a bonehead move by Paramount, honestly if the film turns out to be pretty good I think it could've gotten $200+ million this summer (domestically), now that it's being delayed to March of next year I honestly think it'll make less. There are exceptions in March but considering this will be going up against The Host I don't think this will be pulling as big of numbers as it could
12 months agoby @dark-envFlag
Superman81
@corey your right I just read up on it. It will be flocked with Twihards for sure. Damn why can't Stephenie Meyer just go away?? But with this coming out same day as The Host, Joe has no chance in hell of winning its weekend here. Might as well go straight to blu ray
12 months agoby @superman81Flag
JasonKat
This is really a bad move.
Gi joe is not meant for 3d, not even close.
You'll be suprised how packed avengers was when i went to see it and i saw it in 2d. Very lil people go for 3d, families dont spend money taking their kids to watch anything in 3d.
But if this is how they want it then blah... when it comes out next year lets all go see it in 2d, not 3d. , serioually lets make a pack starting right now, leave those 3d theaters seats empty so they can understand how wasted money that is in this lifetime.
12 months agoby @jasonkatFlag
Dark enV
This has to be a joke. It's only a month before release, the advertising has been all over the place, all the trailers are out, there's no possible reason to do this, the 3D isn't going to get you anything!!! Screw 3D, it's an unnecessary add-on that has only really worked with one live action film and that's Avatar and it was designed for it, this has NO NEED FOR 3D!
12 months agoby @dark-envFlag
JasonKat
And you know what else? the gi joe tots are expected to hit shelfs next week. which would have been 1 month away from its movie release. Nopw its gonna be a year away from the movie itself. therefore I dont think the toys (products) will sell at all stating that nothing , no such movie tie-in is expected to be out until a year later.
12 months agoby @jasonkatFlag
Ghostman
Noooooo!!!!! Damn you 3D!!!!!
12 months agoby @ghostmanFlag
Monkeyiron 2.0
@SoksoV agreed...wait is't you avatar a NAVI
12 months agoby @monkeyiron2-0Flag
Superman81
I read on some sites movie theaters already have advanced screener copies. Let the bootlegging begin
12 months agoby @superman81Flag
SoksoV
I've said it and I'll say it again... F*CK U CAMERON!!!
12 months agoby @SoksoVFlag
Corey W.
@superman81 The Host comes out that weekend. A good 80-90 percent of Twilight fans have read The Host too and will be going to see it.
12 months agoby @coreyFlag
Superman81
@thedude1 they dropped the ball big time imo and pissed a lot of people off that was happy the way it was. I'm sure it would make some more overseas but why wait till a month away to drop this bs bomb. I think its going to tank come march and they will be sorry
12 months agoby @superman81Flag
TheDude1
@superman81 They believe the 3D will help the movie(overseas it will) however here in North America it will kill its box office numbers. Not to mention the many many millions they have to spend to push the release til next year since they waited so very late to make this decision.
But my guess is that they will cave to the criticism and just release the movie in September.
12 months agoby @thedude1Flag
Superman81
@corey how is this going up against Twilight fans? The last Twilight movie comes out this year.
12 months agoby @superman81Flag
Monkeyiron 2.0
wow that's f*cking bullsh*t dude I mean you do all this f*cking promotion for this movie but you decide at the last moment when it's close to the release date to change it...PARAMOUNT YOU JUST LOST MY RESPECT YOU F*CKING C*NTS!!!!!....By a little bit like 50% of my respect but damn you f*cking idiots need toy f*cking tighten up i swear
12 months agoby @monkeyiron2-0Flag
Superman81
This is total bullsh*t, all so they can convert it to 3D. It's not like this movie is going to make that much more by going to 3D.
12 months agoby @superman81Flag
Youngrizo
I'm not gonna say I didn't call it.
On one side there is Snow White and the Huntsman, Prometheus and Brave... and on the other side there is Spiderman and Batman... or at least there was.
They were sandwiched in a tough spot and after how poorly Battleship is tracking so far, they don't want to be next on the flop board. But they will make the excuse that they did it cause of the 3D conversion.
12 months agoby @youngrizoFlag
Summit10
"what the fahoormaalijmahitiyeh!" - The Dictator
12 months agoby @summit10Flag
Spack
They didn't look at Jim Cameron's Titanic 3D- they looked at "The Avengers" and how that movie accomplished a million dollar box office record within few weeks. Now they think of converting it to 3D and to earn like 800-900 million dollars, instead of 500-600 milllion dollars. 15-20 dollars for a 3D movie ticket is bullsh*t!
12 months agoby @spackFlag
TheDude1
Well they just guaranteed this movie will flop. The money they are spending to delay the movie and now converting it to 3D will kill them big time. Not to mention people here in the US will be so pissed they won't spend the money to see it.
But the people at Paramount are SC*MBAG TRASH!!! So we shouldn't be that surprised.
12 months agoby @thedude1Flag
gandoff2169
They may have single handedly killed their own summer movie revenue with a decision to try to convert to 3D. If it was a month or two, be one thin. But almost a full year? Stupid move which may cost some CEO's their jobs, as well as others.
12 months agoby @gandoff2169Flag
Red Camera Man
Those f*cking bastards! I was SO excited for this movie to come out this summer! >:-(
12 months agoby @redcameramanFlag
ADVU
Horrible move by Paramount. They're going to spend more money converting to 3D and more advertising next year.
12 months agoby @ADVUFlag
CUPID
Seriously, WTFFFF?
12 months agoby @cupidFlag