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James Cameron Unleashes Avatar at Cinema Expo
June 24th, 2009

In a recent story from The Hollywood Reporter James Cameron unveiled 24 minutes of his 3-D, sci-fi film Avatar at the Cinema Expo.
The film stars Sam Worthington, Sigourney Weaver, Zoe Saldana and Stephen Lang. On hand at the RAI convention center (in addition to Cameron) to talk about this $300 million production were the film's producer Jon Landau, and Fox's Jim Gianopulos.
"Three years ago, I stood up here and said the 3-D renaissance is coming," Cameron started. "And from what we've seen in the business, we can now say it has arrived."
In Avatar, Jake, a paraplegic war veteran is brought to another planet, Pandora, which is inhabited by the Na'vi, a humanoid race with their own language and culture. Those from Earth find themselves at odds with each other and the local culture.
Cameron said that the assemblage of footage he was showing came from the first third of the film. He also showcased some images from not yet finished portions of battle scenes later in the film. These involved the earthlings and the aliens fighting over control of the fantasy world Pandora.
According to Cameron, later in the film the action comes non-stop at viewers. Worthington will be "a remote-controlled character created by melding his crippled human form into a super-human being -- whose fate lies ultimately in doing battle with his own former race."
Members of the media that covered the event were not allowed to discuss Avatar images, nor could they interview members of the viewing audience. The footage that was screened received a very enthusiastic response.
Cameron is really ringing the bell for theater owners to bring out the new 3-D capability. However, at present he knows that the film will have to play in both conventional and extra-dimensional venues.
"I just want to say that I think Avatar is going to play great in 3-D, 2-D, any 'D.' " said Cameron.
A lot of the technology that was used to record the actor's performances was created especially for Avatar, and the crews behind the effects at WETA Digital in New Zealand and Industrial Light + Magic in Northern California.
Avatar comes to theaters on December 18 from 20th Century Fox.
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Maybe there is no trailer because they ran out of that 300 Million budget! We'll have to go into this one blind, my friends :P
" pushed back" ?? really well he better tell every one soon
maybe your rigth and it will get pushed back with no website for the movie or a trailer it still dont have any thing other movies had a photo and a website on the net by now some movies for next year allreaddy do
I agree with Alnk2, i reckon this will get pushed back till summer 2010.
Marketing campaign fails.........plus the part where it stated
' He also showcased some images from not yet finished portions of battle scenes later in the film.'
I see it getting pushed back, due to that and lack of public awareness.
James Cameron attached the project name Project Avatar about 1998, this was during the time he announced he would be working on a Spiderman Film, he only wrote the first draft of the story outline proposal though to which became Sam Raimi's creation.
Avatar according to wikipedia first aired on febuary 21st 2005, major time gap there.
*It's a joke
So his literally showed 54 minutes of this film but no trailer
No one knows off this film except critics, its been in pre-production / production for 12yrs, comes out in 6 fucking months.
But yet where is the trailer, oooooo but wait here is a better idea, let show 24 minutes to an auidence and fuck the trailer.
I see this filming bombing in the box-office, because the auidence/public are not aware of it.
He wants theatres to buy some new tech for this film and they are refusing. technically this will preferably in 3.D probably only in Imax.
But Cameron is taking the piss with this flick and i'm losing complete interest, i need something to regain that interest.
I wants to see some footage. Right now, to me, this movie is a myth. Like bigfoot.