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27 Dresses Tears Up the DVD Sales and Rental Charts

Source:  The Hollywood Reporter
A perpetual bridesmaid beat out a shiny compass and some fighting bears on the DVD charts this week. 27 Dresses topped both the DVD sales and rental charts in its debut week, for the week ending May 4.

The Katherine Heigl romantic comedy scored a resounding victory over fellow newcomer Golden Compass which finished second in both charts. Even thought Golden Compass was a family film, which usually equates to high sales, the film sold almost 30% fewer discs than 27 Dresses.

On the rental charts 27 Dresses led with an estimated $7.4 million while Golden Compass finished with $6.5 million in rental revenue.

Golden Compass, however, did manage a victory on the high-def side, topping the Blu-Ray sales charts, while 27 Dresses finished in second place.


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