2.5 million copies of The Passion of the Christ sold in the first 12 hours

The Passion of the Christ: According to The Hollywood Reporter, Mel Gibson's The Passion of the Christ sold nearly 2.5 million DVD and VHS units to consumers during its first 12 hours on retail shelves Tuesday, according to distributor 20th Century Fox Home Entertainment.

Fox executives who are closely following retail trends surrounding the faith-based title said that most consumers are buying multiple copies, with the average being 1.8 copies. That initial 12-hour sales figure puts "The Passion" on pace to possibly meet initial sales records for the home video industry held by the likes of DreamWorks Home Entertainment's animated Shrek and the Disney/Pixar animated feature Finding Nemo, both of which topped 6 million DVD units sold through to consumers during their first three days in release.

Dont't forget to also check out: The Passion of the Christ

The Passion of the Christ was released February 25th, 2004 and stars James Caviezel, Maia Morgenstern, Christo Jivkov, Francesco De Vito, Monica Bellucci, Mattia Sbragia, Toni Bertorelli, Luca Lionello. The film is directed by Mel Gibson.


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