In the sophisticated romantic comedy Last First Kiss, Will Smith stars as Alex
Hitch Hitchens. Most men have difficulty finding love because it's hard to be yourself when your self thinks you should be someone else. That’s where
Hitch comes in. As a tactical adviser who specializes in first impressions – he customizes and orchestrates a client's first three dates –
Hitch has been secretly responsible for hundreds of New York City weddings. Eva Mendes co-stars as Sara, a gossip reporter for a daily tabloid who, after a chance meeting with
Hitch, finds her professional life and personal life on a collision course. She makes
Hitch re-evaluate his game and teaches him that love is not a feeling, it's an action.
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