Jul 14, 2012 by Brian Gallagher

COMIC-CON 2012: House at the End of the Street 'Cellar Door' Viral Clip

Relativity Media didn't officially bring their upcoming thriller House at the End of the Street to Comic-Con, although it seems they have launched their viral marketing campaign in San Diego. Promotional flashlights are being handed out on the convention floor, which feature the telephone number (773) 451-9439. When you call this number, there is a brief message from Jennifer Lawrence. After you hang up, you'll receive a text message with a link to the following clip we have here. Check out this new scene, where Jennifer Lawrence investigates a creepy cellar.

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House At The End Of The Street - Cellar Door

If you reply to the text message, you will also receive a reply in return that states, "Thanks for your help. I'll text you again when I'm in trouble." We'll keep you posted on any further viral updates for this upcoming thriller.

House at the End of the Street was released September 21st, 2012 and stars Jennifer Lawrence, Max Thieriot, Elisabeth Shue, Gil Bellows, Eva Link, Nolan Gerard Funk, Allie MacDonald, Jordan Hayes. The film is directed by Mark Tonderai.