BOX OFFICE BEAT DOWN: ‘Hop’’s Easter Basket Overflows with $38 Million

The bunny movie beats ‘Source Code’ and ‘Insidious’ by a long shot at the weekend box office.


Hop was the big winner at the weekend box office with an almost stunning $38 million take placing it well above industry expectations. Unsurprisingly, the crowd was mostly families and kids under 12. But the parents on my Facebook and Twitter feeds who dared venture out to take in this kid flick were almost universally underwhelmed by it. The kids liked it though, so that's something. It also had the biggest opening weekend of any movie this year. Easter comes early!

Jake Gyllenhaal didn't embarrass himself with the strong, it not wildly impressive, $15 million box office for Source Code. This should mean they'll make their money back (it only cost about $32 million to make) but it continues to cast doubt on Jake's ability to open a movie above the $20 million mark which usually denotes a major "movie star". That's OK. We still like him and its glowing reviews should mean it'll play well in the next few weeks like The Lincoln Lawyer and Limitless, two other "adult movies" that have been money makers these past few weeks.

Insidious also did boffo box office, taking in over $13 million, above its expected $10 million. Horror movies don't tend to have the staying power of other sorts since their audiences tend to be aficionados of attending on opening weekend. But since it cost a paltry $1.5 million to produce, the film is already a big win and well into the black.

Sucker Punch continues to flop claiming the biggest percentage drop off of the previous weekend (-68%). Ha! That makes me laugh for some reason.

For those following The King's Speech with its new, freshly-scrubbed PG-13 rating, the movie did an OK $1.2 million which was good enough for 14th place on the list. I mean, if you haven't seen it by now, just wait until it's on DVD.

Source Code was released April 1st, 2011 and stars Jake Gyllenhaal, Michelle Monaghan, Vera Farmiga, Jeffrey Wright, Michael Arden, Cas Anvar, Russell Peters, Brent Skagford. The film is directed by Duncan Jones.

Limitless was released March 18th, 2011 and stars Bradley Cooper, Robert De Niro, Abbie Cornish, Andrew Howard, Anna Friel, Johnny Whitworth, Tomas Arana, Robert John Burke. The film is directed by Neil Burger.

Hop was released April 1st, 2011 and stars James Marsden, Russell Brand, Kaley Cuoco, Hank Azaria, Gary Cole, Elizabeth Perkins, Hugh Laurie, Tiffany Espensen. The film is directed by Tim Hill.

Sucker Punch was released March 25th, 2011 and stars Emily Browning, Abbie Cornish, Jena Malone, Vanessa Hudgens, Jamie Chung, Carla Gugino, Oscar Isaac, Jon Hamm. The film is directed by Zack Snyder.

The King's Speech was released November 26th, 2010 and stars Colin Firth, Helena Bonham Carter, Derek Jacobi, Robert Portal, Richard Dixon, Paul Trussell, Adrian Scarborough, Andrew Havill. The film is directed by Tom Hooper.

Sources: David Ozanich
Tags: Box Office

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Comments (24)

  1. Xybernetic

    @geof36 I f*cking agree

    4 years agoby @xyberneticFlag

  2. Geof36

    Poor Sucker Punch:/ It deserved so much better.

    4 years agoby @geof36Flag

  3. Messenger

    Wow, I saw ONE trailer for Hop and that was it. I'm surprised it made the top 5. It just goes to show, you never know what will be a hit.

    4 years agoby @messengerFlag

  4. The First Avenger: JohnnyBlaze

    Is it jus me or are these releases making summer take THAT much longer to get here with the blockbusters?

    4 years agoby @johnnyblazetb82Flag

  5. Diaigma

    You gotta be "kidding" me . . . : /

    4 years agoby @diaigmaFlag

  6. Monkeyiron 2.0

    I knew this will happen

    4 years agoby @Monkey-ironFlag

  7. moviegeek

    Wow! Hop really is another Alvin and the Chipmunks surprise. Source Code will hold up extremely well in the coming weeks.

    4 years agoby @moviegeekFlag

  8. skywise

    Wow i had no idea Hop would do so well. But then again, it does have Cyclopse!

    @xybernetic ya Snyder really turned himself into a punching bag yet again.

    4 years agoby @skywiseFlag

  9. Xybernetic

    it seems as if everyone just conspired against Sucker Punch I mean come on maybe the story was a bit confusing for most but its action sequences,amazing visuals and hot babes should've taken the film a bit further.

    4 years agoby @xyberneticFlag

  10. CelluloidDreams

    Loved "Source Code"...I was surprised by it ... A- for me!!

    4 years agoby @2movieguysFlag

  11. Cripple

    Source Code was awesome. Hopefully word of mouth will help it.

    4 years agoby @crippleFlag

  12. JonSpidey07

    figured as much for this weekend
    damn kids....

    4 years agoby @jonspidey07Flag

  13. Dark enV

    Not too bad for Source Code but I think it deserves to do much better. Sadly I knew Hop would get the top spot. It has the kid theme and they advertised as from the creators of Desp*cable Me which says something to people. I'm curious about seeing Insidious, might go check it out.
    @ChiRep-1 Yeah Source Code was really good, I encourage people to go and see it as well.

    4 years agoby @dark-envFlag

  14. CUPID


    4 years agoby @cupidFlag

  15. Justhim_sir

    yeah Sucker punch was a musical dolled up action movie with little to none emotion to it, hell I barely kept my eyes open. I felt nothing for the film wait till dvd or cable to see it.

    4 years agoby @justhim-sirFlag

  16. ChiRep_1

    Damn, I really thought Source Code would upset Hop on this one. Go see Source Code people its a great movie!

    4 years agoby @ChiRep-1Flag

  17. ejk1

    Not surprising, really, just an Easter themed movie taking in huge money a few weeks before Easter.

    4 years agoby @ejk1Flag

  18. TheDude1

    Insidious was great. Glad to see it has already made profit in only 3 days. Now how many movies can say that?

    4 years agoby @thedude1Flag

  19. the Narrator

    What's with the shortened length, and somewhat odd writing? New writer, or new tricks?

    4 years agoby @narratorFlag

  20. thedude-abides

    @kguy No, hoodwinked was last summer when Ridley Scott put out Robin Hood, lol.

    4 years agoby @thedude-abidesFlag

  21. thedude-abides

    @fanboy Word travels fast I guess.

    4 years agoby @thedude-abidesFlag

  22. K.Guy

    First Diary of a Wimpy Kid, AND NOW HOP!! (sigh) people's opinions are really odd lately. What's next? HOODWINKED!!!??

    4 years agoby @kguyFlag

  23. fanboy

    Not to surprised by all the numbers this weekend. Sucker Punch, just wow! I havent seen that big of a drop from weekend to weekend sense Twilight: New Moon

    4 years agoby @fanboyFlag

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